One Little Planet
Powered by Pucky & PopMart, One Little Planet is an AR & NFT Platform for Asia’s #1 Art Toy.
Client
One Little Planet
Year
2021
Deliverables
Product Design
,
Interaction
,
AR
Overview
DEMAND IS UP, PRODUCTION IS DOWN, DIGITAL STEPS IN
One Little Planet is best known for Pucky and Poe, which are some of the top selling art toys in all of Asia. Fuelled by retail giant like PopMart, Pucky and the gang are known for selling tens of thousands of units in minutes when dropping a new collection. This is a dream for any company but comes with logistical nightmares as well. To combat these issues an scale beyond the capabilities of physical production the team at One Little Planet had a vision for a digital marketplace for their toys.
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